• aeronmelon@lemmy.world
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    10 months ago

    The Big Mac set in Japan is ¥750 right now. Which converts to $5.07.

    Does McDonald’s America think each restaurant is a theme park or something?

    • osarusan@kbin.social
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      10 months ago

      The Big Mac set in Japan is ¥750 right now.

      And Burger King is even cheaper.

      It baffles my mind that people would pay $18 USD for that shit. I visited the US last year and while prices in general had definitely gone up since the last time I was there, there is absolutely no justification to pay $18 for McDonald’s. It’s crazy.

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        10 months ago

        It is insane that a meal at Red Robin with bottomless fries is actually less expensive than McDonald’s… I literally don’t go to these types of restaurants unless there is some app deal because fastfood retail prices have gone insane.

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          10 months ago

          I don’t know where they’re getting this $18 price from as my local McDonalds aren’t charging anywhere near that much for any of their meals.

            • ShepherdPie@midwest.social
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              10 months ago

              Someone was able to bypass the paywall and said it’s some McDonalds at a rest stop in Connecticut, which is just an outlier like any gas station charging $1.50/gal more because they’re right off a busy freeway exit.

        • protist@mander.xyz
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          10 months ago

          I live in Texas and had a sweet potato hash with pulled pork, kale, and a poached egg for lunch yesterday for $15. If $18 for a McDonald’s meal is true, people would be crazy to go there, there are a ton of more affordable and way better options.

        • eran_morad@lemmy.world
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          10 months ago

          Same in America. You can at least get a decent lunch that was made in a proper kitchen, with good ingredients. Maybe not dinner.

    • ApeNo1@lemm.ee
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      10 months ago

      In Australia it is $12.80 AUD for a large Big Mac meal which is $8.36 USD. For $18.5 USD I can get a much better burger and still a meal deal at either Five Guys or Grilld.

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          10 months ago

          Been a while since I have been now that kids are not interested in it, but that still translates to about to half the price of the US prices.

    • The Snark Urge@lemmy.world
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      10 months ago

      They kind of used to be. The big old play areas are mostly gone. One in my area even had an N64 in one of those bubble kiosks. Gone. I can’t imagine why kids these days still give a shit about Micky D.

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      10 months ago

      Can’t read the article without effort, but I very much doubt numbers and the context is missing. Every one I’ve been to here on the East Coast USA has been about $12.

    • FireTower@lemmy.world
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      10 months ago

      I think they are/were trying to rebrand away from being a place to get cheap low quality burgers.

  • gmtom@lemmy.world
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    10 months ago

    Thank god we didnt raise minimum wage, otheriwse the price of big macs would have sky rocketed!!!

    • GlendatheGayWitch@lemmy.world
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      10 months ago

      Chipotle posted a few years back that raising the minimum wage to $15 (more than double current minimum wage) would increase the price of a burrito by about 30 cents.

    • phoneymouse@lemmy.world
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      10 months ago

      I think the idea that minimum wage hikes contributed to this is silly given that they’ve mostly eliminated cashier positions. Everything is a kiosk now. Also, McDonald’s workers in Europe make a decent wage, have sick and vacation time, and other decent benefits and the prices there are lower than in the US.

    • myplacedk@lemmy.world
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      10 months ago

      I live in Denmark, Europe. One Bic Mac meal is 9.39 USD incl taxes.

      The minimum salary in McDonals is around 3500 USD per month for a standard 37 hr/week, including pension.

      This is every month, not affected by holidays, sick leave, paid vacation… It comes with 5 or 6 weeks of paid vacation per year, and virtually unlimited sick leave.

      Yeah, I also don’t understand why McDonald’s says they can’t raise salaries or improve working conditions, because it will make the price go up. So why is it expensive now?

      (Yes, taxes are high here. But we also have a lot of stuff that is tax paid, that evens it out somewhat.)

      • lolcatnip@reddthat.com
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        10 months ago

        Yeah, I also don’t understand why McDonald’s says they can’t raise salaries or improve working conditions, because it will make the price go up.

        They say that because Americans are dumb enough to believe it and not get mad at McDonald’s for price gouging. A LOT of companies over here have been doing the same thing lately.

    • Joelk111@lemmy.world
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      10 months ago

      The only way I can justify eating at McDonald’s is by using their app to get free fries n such. Usually I can get out of there with lunch for between 5 and 10 bucks.

      Even so, the value of Wendy’s Biggie Bag blows McDonald’s pricing out of the water, if I’m choosing to have fast food, I might as well have that.

      • Drusas@kbin.social
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        10 months ago

        I really like a sausage muffin with cheese, but fortunately for my health, I can never make it there early enough to get breakfast.

    • freedumb@programming.dev
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      10 months ago

      For real. Most of the best burgers I’ve had were cheaper than that… In Copenhagen of all expensive-ass places.

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      10 months ago

      I just ate the big Mac meal like 30 minutes ago. And in one of the most expensive states, it was $11.93 large.

  • phorq@lemmy.ml
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    10 months ago

    As if they weren’t the ones setting the price so high. They’re actually paying attention because people are finally starting to not pay them.

    • AllonzeeLV@lemmy.world
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      10 months ago

      But the hedge fund managers sent them letters saying their job is to gouge customers explicitly looking for inexpensive meals because wE NeEd MOAAAAAAR!

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      10 months ago

      If they‘re already losing costumers (we‘re talking about McD costumers here. People who have been loyally buying their junk for their entire life) then it‘s already too late. People who already turned their back on a product that‘s mainly driven by brand power will not return if you just reduce prices a little again. That‘s because it took a lot more crap for them to leave than they‘re willing to come back for once they‘re gone. If McD is really openly considering to lower prices, they‘re in deep trouble.

    • Serinus@lemmy.world
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      10 months ago

      This kind of thing always seems to have a huge delay. Eventually enough people figure it out to make a dent, but it’s going to take 18 months to hit that point.

      Oh, and every fast food place expects you to use their app, or they’ll charge you 50% more. And you have to do their dance of what to order and which deal applies this week.

  • ConfusedPossum@kbin.social
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    10 months ago

    Just don’t go there anymore. If we all got on the same page and normalize boycotting corporations for the slightest reason we could hit them where it hurts; their profits. It’s the only way we can fight back against corporate greed… Use the capitalist system they have used to divide and conquer against them. Make them fear us.

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      10 months ago

      We’re all so fucking broken by consumerist propaganda we think adhering to the fundamental laws of capitalist economics is “boycotting” now. When prices go too high, you’re supposed to stop buying. What’s happened to people is so fucking sad. We think it’s somehow radical for consumers to adhere to the laws of supply and demand.

    • affiliate@lemmy.world
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      10 months ago

      [boycotting] is the only way we can fight back against corporate greed

      this is a symptom of a greater problem in the united states. boycotting is never going to be as effective as legislative change because boycotts take a monumental amount of effort to organize and it’s very easy for people to lose interest/move on as time passes. the government needs to start doing something about these companies being too greedy (e.g. break them up, force price caps, nationalize them, etc)

      • cosmicrookie@lemmy.world
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        10 months ago

        because boycotts take a monumental amount of effort to organize

        It really doesn’t. If you don’t like something about a company, tell them and don’t spend your money there. It does not need to be organised. The greater issue is not that it requires monumental effort but that people are not even willing of minimal effort if it affects their every day life. “Sure Amazon is bad… But I can’t live without prime….”

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          10 months ago

          If you don’t like something about a company, tell them and don’t spend your money there.

          That’s not a boycott, it’s an individual change of spending habits

          It’s not a boycott if you’re alone

        • affiliate@lemmy.world
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          10 months ago

          here’s the full sentence you’re quoting:

          boycotting is never going to be as effective as legislative change because boycotts take a monumental amount of effort to organize and it’s very easy for people to lose interest/move on as time passes.

          sure, you can simply decide to do a one-person boycott of a company, and that wouldn’t take much effort at all to organize. but when it comes to actually changing the behavior of a company, the actions of one consumer are not going to be nearly as effective as a piece of legislation. so, you’ll probably need to get many people to band together and collectively decide to stop buying a company’s products. this leads back to the “monumental effort” part of the sentence.

          also, in order for people to decide that they don’t like what a company is doing, they need to first be told that the company is doing those things. who’s going to tell them?

          • cosmicrookie@lemmy.world
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            10 months ago

            I’d argue that if people do not like something a company does, and simply stop buying from it, it’s the same as an organised boycott. I assume that I won’t be the only one disliking the companys actions and that there will be more who do the same.

            People simply need to realise that as consumers, we have the power to change things. It’s not too different to voting. Your actions count, even though they may seem small. If we all react instead of maindleslt consuming, companies will listen. They may not react but they will listen.

            They already know everything about their consumers and adjust their products accordingly to maximize sales. If people start writing to them that they have stopped buying their products or services because of this or that, they will definetelly notice

        • Neato@ttrpg.network
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          10 months ago

          Sure. But for a successful boycott you need hundreds of thousands to millions of participants over weeks to months. Can you organize that? You’re taking for granted the type of publicity campaign needed to organize a boycott like this and then you’d need to actually find enough people who care enough and have the willpower to participate. No one’s going to care if 100M people boycott a place that were already not going there. You need to convince those who regularly patronize that business.

          • cosmicrookie@lemmy.world
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            10 months ago

            The conondrum you describe in interesting.

            You argue that boycott only is effective when it is organized, and when the public realizes that the company is doing something bad, beacuse of the organized boycott. I argue that boycott will happen naturally without organisation when customers realise that a company does something that they don’t like.

            The key in both is, that people know, that the company is doing something bad. This can be something bad to environmet, something bad to its employees, something bad to animals etc. From what i have noticed, this is enough for people to stop shopping in one place and find somewhere else to do their shopping. No orgonized boycott or legislations involved. The latest example I have noticed, was a pretty large local boycott of fast growing chicken meat in supermarkets. These are chicken who grow from 50 grams to 2Kg within 6 weeks. There were no legislations, no organised boycott. Many people just refused not only to buy them, but even to shop at the stores that had them. They have now gradually been removed because people didn’t like them being sold.

    • brbposting@sh.itjust.works
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      10 months ago

      Gotta cook at home.

      Any alternative options run $5 for 800 calories in San Francisco, besides home cooking?

      Ah! Taco Bell does have ‘em beat:

      Anywhere else I think you’d need [app] coupons to achieve parity, though I could be wrong.

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        10 months ago

        I swear Domino’s pizza is the best calorie to dollar ratio here. You can get a pizza that’s probably more than your daily calorie requirement for under $5 if you buy something like a Hawaiian at lunch time.

        Just checked and a deep pan pepperoni is over 1200kcal and is AUD7 (USD4.60).

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          10 months ago

          Ding ding ding!

          Have to use one of their permanent coupons, otherwise it’s more than twice as expensive ($18.99).

          Has between 2550-2640 calories as built, so:

          Taco Bell: 3.38/420=0.008

          Domino’s: 7.99/2600=0.0031

          .8 cents per calorie versus .3 cents per calorie. What a deal! (Health evaluation not included :) )

    • Empricorn@feddit.nl
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      10 months ago

      It’s also the absolute only thing they listen to. We’ve seen it time and time again, they’ll go back on their promises, actively harm their own customers, lie and make excuses on social media, and more for that tiny little bit of extra profit…

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      10 months ago

      Gotta love the new MacCrums Value meal pack! It comes with 5 crumbs in a convenient ketchup packet still half full of ketchup 😄!

  • azimir@lemmy.ml
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    10 months ago

    Our family was priced out of fast food in the US about two years ago. It’s both too expensive and much worse than it was in the past. We got generally priced out of family dining before that, so this was just the natural progression.

    I work harder than ever and we just keep sliding down the economic scale. We lost the class war.

      • azimir@lemmy.ml
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        10 months ago

        One of the rule of war is that it’s a “Two No, One Yes” situation. To avoid one, both sides have to say no. Either side can say yes and then you’re in a war whether you want it or not.

        The rich said yes, the middeclass/below said no and we lost by default.

        My whole life (now too many decades) the media propaganda has been saying how great deregulation, no taxes, and business-style government leadership is. Too many people believed those lies by the rich. So, here we are: in a new Guilded Age and making peanuts for our labor while our children’s future is quite dim.

    • protist@mander.xyz
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      10 months ago

      I’ve found fast food in the US is actually quite a bit more expensive and worse quality than locally owned places. I realize not everywhere has access to those options though, especially outside urban areas

    • Daft_ish@lemmy.world
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      10 months ago

      We lost the class war because a third of the country sided with, checks notes, wallstreet. Wtf yall?

  • justabigemptyhole@lemmy.world
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    10 months ago

    Whatever, don’t care. Won’t be lured in to eat their crappy food. I could gather more sustenance from sunlight more cheaply and with better service. Bagged lunches unite!

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        10 months ago

        I keep patties/fries in the freezer and have an easily accessible grill and air fryer for when that urge hits. The only thing I need to get is the buns.

        We rarely eat at McDonald’s these days. The prices pushed us out along with the poor quality food.

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          10 months ago

          During the pandemic I just got really good at cooking and food prep. Air fried cauliflower! Air fried green beans! Air fried jalapenos! There’s so many good things to cook, looking back on fastfood is honestly bland.

          (Air fry black beans for a pretty good beef crumble imitation - great for walking tacos and wraps)

  • octopus_ink@lemmy.ml
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    10 months ago

    It better get much further than spitting distance from what carryout at a local pub buys me price-wise. Currently it’s essentially the same price whether I go get a hand-formed burger and fries with actual fresh lettuce and tomato from the local pub as it is if I get a meal from McD.

    They were only ever winning on cost and speed, and now they can’t even compete there.

    • thetreesaysbark@sh.itjust.works
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      10 months ago

      And yet I still see queues stretching round their drive through. I don’t understand who is still paying so much for lower quality food.

      Maybe parents whose kids see mcds as their treat?

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        10 months ago

        If my kid ever sees McDonald’s as a “treat,” I’ve failed them.

        • XTornado@lemmy.ml
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          10 months ago

          What should be a “treat” based on your views? Just wondering not judging or anything.

          • RedstoneValley@sh.itjust.works
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            10 months ago

            If you tell your kid McD is something special then whenever you pass a McD it will feel a craving and want it. This is how brand obedient consumers are made. If instead you let them have McD for a week or two they will see the food for what it is.

            Fsst food chains hate this simple trick

          • RGB3x3@lemmy.world
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            10 months ago

            Something of higher quality. Like good chocolates, a nice meal, ice cream, breakfast for dinner… Maybe it’s pretentious, but I’d prefer my daughter see places like McDonald’s, Taco Bell, Burger King, etc as quick alternatives when you just don’t want to cook or need a snack. Not as a treat you should really be looking forward to.

    • Blackmist@feddit.uk
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      10 months ago

      The speed has especially taken a shit in recent years.

      What happened to the rows of burgers behind them? Now you have to wait like 10-15 minutes for it, while a bunch of delivery guys crowd around.

  • Neato@ttrpg.network
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    10 months ago

    That’s more expensive than me going to “better” fast food places like Chipotle, Panda Express, etc. Which is silly because McD’s is only a choice for me when there’s nearly nothing else I trust to eat.

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        10 months ago

        When it’s that, gas stations, and local places that look shady on the road, sure? The only thing McD’s really has going for it is they maintain franchise consistency in their food.

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      10 months ago

      I wouldn’t call any of those options better. Idk about your taste if food if you like cold mostly rice burritos, or cold mostly rice and katsup chicken. I’ve been priced out of fast food because of these rising costs for a couple years now and making my own food is quite a bit healthier and cheaper even though I hate cooking.

    • Trainguyrom@reddthat.com
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      10 months ago

      I’ve generally found McDonald’s, Burger King and other similar fast food places to be at price parity with Culver’s, so the choice becomes a very simple “do I want to eat Culver’s?” Since I might as well get much better food for the exact same dang price

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    10 months ago

    I can get a bison burger at a halfway respectable restaurant that actually tastes like food a person would eat for that price. What a scam, but then again, I haven’t seen anything close to that in any McDs near me.

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    10 months ago

    Geez, and I thought our 11 euro meal was expensive here in the Netherlands…

    The company really has lost track of why people went there in the first place. They used to be cheap and fast; that’s what mattered. Nobody gave a shit that the food was just OK or that you ate it off a plastic tray while sitting in a plastic bench seat.

    But in the 90’s, things went downhill. They made the restaurants ‘fancy’ and added a lot to the menu. Which meant you were now paying more for food and waiting longer to get it. Before the self order kiosks were installed, the staff also couldn’t keep up with menu changes, which meant more order errors as well.

    They also invested more in things like healthy options and added specific McCafe coffee corners to sell better coffee. As if that was something we went to McD’s for…

    They really need to get back to basics. A ten item menu, sold cheap, in a who-gives-a-shit what it looks like restaurant.

    • Dave.@aussie.zone
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      10 months ago

      I generally agree with your post except for -

      and added specific McCafe coffee corners to sell better coffee. As if that was something we went to McD’s for…

      Australian here. In the last 40 years or so we have morphed (somehow) into notorious coffee snobs. Possibly due to a large number of Italian migrants in the 1950’s - 1970’s who wanted a decent espresso , who knows? But I digress.

      McCafe coffee isn’t the best coffee around, but it’s a consistent quality that means you can go to nearly any McDonald’s in Australia and get the same without playing the dreaded guessing game of “will this coffee be undrinkable dishwater?” that you do when visiting random cafes.

      Coupled with their efficiency in drive-thru operations it means you can grab a coffee with a known quality in a fairly well known timeframe, something that is sorely lacking in your average cafe.

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        10 months ago

        Fair enough, you might not always have a decent, consistent chain nearby. Especially if you’re not in a larger city.

        Here in the Netherlands we’re certainly spoilt for choice in that regard. You can get decent coffee just about everywhere. So it doesn’t really add much in that regard.

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          10 months ago

          Australia doesn’t really have cafe chains. We just have a bazillion small cafes. Most sell coffee that is good or better, so I’m not sure what the person above it talking about, but most cafes can’t handle the volume of customers that a McDonald’s can, and virtually no cafe has a drive through. So McCafé was a success.

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      10 months ago

      I worked at the 2nd or 3rd biggest McDonald’s (by revenue) in Australia for a couple of years and I can assure you that plenty of people wanted the McCafe coffee and cakes. The morning rush was ffffffffffffffucking insane.

      With regards to healthy options, my reading of it was that they include it on the menu knowing that most people won’t order it - but people like the fact that they could order it if they wanted to (while scarfing down their triple cheese burger with extra bacon).

      The absurdly large menu they have these days is a disaster though. I pity the people that have to work there now.

    • Obi@sopuli.xyz
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      10 months ago

      They can do whatever they want but a competitor should fill in the void, but that’s also not happening, all the other big names are just as bad and no new kids on the block anywhere. Have you tried the five guys in Utrecht? It’s really nice but you leave with a 30€ per person bill for some basic stuff, it’s mad.

      • Serinus@lemmy.world
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        10 months ago

        Because there are huge barriers to competition, including advertising. And if someone overcomes those obstacles, why not match existing prices?

        You don’t have to talk to collude on prices.

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      10 months ago

      In Canada, McDonalds is the best chain to go to for a decent cheap coffee. Our national chain, Tim Hortons, went downhill maybe a decade or two ago, and Starbucks is too expensive, lol

    • AnalogyAddict@lemmy.world
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      10 months ago

      They didn’t lose track. People are now addicted to the salt and sugar bomb. They know it and capitalize on it.

    • ohlaph@lemmy.world
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      10 months ago

      Exactly. McDonald’s is such garbage.

      They replaced all of their cashiers, to “save the consumer money” buy just increased the prices anyway.

      Absolute waste of money. Always has been, but especially is now.